In today’s internet-driven market, customer reviews drive the way people purchase products and services.

Whether you’re buying an office chair or picking a hotel to stay at, you find yourself scrolling through the reviews before you reach into your wallet. Why? Because you want to know that you’re making a great purchase.

The Power of Content Marketing

Content Marketing is a buzzword we hear a lot these days. But why does this even matter to you and your business in the first place?

Here’s something about content marketing you don’t hear often. If done right, content has the power to build a business from the ground up.

Specialists vs. Generalists

Writing marketing content can be tough. Getting your website to rank high on Google is even harder.

You’re here because you need help. You need someone to write your marketing content. But not just anyone. You need a personal finance copywriter.

So you put up your website for your financial advising business.

But now what?

Your website by itself won’t attract any prospects.

So how do you attract clients?